Online course · 1 CEC

Corporate Wellness - How to Get Started in this Market and How to Sell It

Presented by ACSM in partnership with Medical Fitness Association (MFA).

About this course

In this course, we will review the new challenges that the hybrid work environment has created for employers, rising healthcare costs, and the urgent call to action for workplace well-being based on this data. We will review the Workplace Mental Health and Well-being recommendations from Nov 2022 from the Surgeon General, Dr Vivek Murthy. We will also dive into how to write a value prop statement to convince employers how you will bend a cost curve, avoid cost and save money over time with data. It is all about convincing C suite members that there is a VOI (Value on Investment) and showing them the money in the potential savings year over year and the potential outcome if no action is taken towards improving the health of their employees.

What you will learn

  • Identify current workforce challenges with the new hybrid work environment
  • Identify rising health issues due to a hybrid work environment
  • Identify potential costs aligned with the new top three employee health issues
  • Learn the seven steps to writing a value prop targeting employer pain points
  • Share some sample well-being/lifestyle education programs and strategies to save an employer money

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